Tuesday, January 31, 2017

SHOT Show Newbie

For a week in January, the city of Las Vegas traded in its slot machines for machine guns as two of the biggest military and tactical industry tradeshows, the ANME and SHOT Shows, took over the strip. 

This year I was lucky enough to be one of Rothco's team members alongside 
Captain Camo 🐻 who had the chance to represent Rothco at the shows. Besides getting lost in a sea of coyote pants, camouflage tops, and semi-automatic weapons my first day at the SHOT Show, I would have to say it was a pretty fun and educational (yes, you can learn something in Vegas 😂) experience. Both the SHOT and ANME shows give you a unique opportunity to meet face-to-face with customers both old and new and see how they respond to the current product lines. The insight you can gain from these interactions is priceless. 

Some of the product highlights from the shows included our 
Concealed Carry Collection, Thin Blue Line Gear and AR-760 Coyote Brown Compliant Gear. Plus, we had the chance to preview brand new items from our spring supplement like our Lightweight MA-1 Flight Jacket and Coyote Brown Concealed Carry Hoodie

Want to see more? Check out the pictures we posted on Facebook

Kristy Dineen @ Rothco 

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