Wednesday, December 31, 2014

The Best of the Best for 2014


You just can't end the year without a year end countdown! That is why we are breaking down the top products of 2014. This list is the ultimate countdown of Rothco items; some are perennial favorites that top the list year after year, while others are newcomers that took off in 2014. Can you spot your favorite item? 


14. Boonies 







  9. Flannels


  6. Camo Tees



  4. BDU'S


  3. Oxfords

  2. Shemaghs

 1. Boots





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Friday, December 19, 2014

Tuesday, December 16, 2014

Supra X Rothco Collaboration


Rothco Announces An Innovative Collaboration with Supra Footwear! 

Rothco has partnered with legendary sneaker company Supra Footwear to release a limited edition collection that features our Medium Transport bag and duo of classic Supra shoes. 



For this collaboration, Supra has taken two of their most popular silhouettes—the Stacks Vulc II and Vaider—and enhanced them with premium materials in traditional military colors. In addition, the collection features one of Rothco’s most iconic tactical packs our Medium Transport Pack that has been customized with special Rothco & Supra nametape. 


The Rothco Vaider is constructed from drab ballistic fabric and features an embroidered hook & loop heel collar. The tongue is adorned with the traditional metal tongue slider of the Vaider’s original design. 

The Stacks Vulc II offers classic skate shoe style with modern performance and has been newly redesigned from a slimmer last for improved fit and board feel. The upper is composed of black suede and ballistic fabric with drab leather accents and speckled nylon rope laces.



The Supra X Rothco Collection will be available through select Supra retailers only. For more information and images on the project, visit www.rothco.com or www.suprafootwear.com




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Friday, December 05, 2014

Army Navy Football: The Sport Without the Noise

Nothing epitomizes the sport of football quite like the annual Army Navy football. Football fans have had to endure scandal after scandal from substance abuse to murder in the NFL; an unwelcome distraction to a sport that so many love. However, the Army Navy football game cuts out all the noise and distractions that the NFL has been dealing with and gets down to the game. This game is not a game in which the players will fight for a playoff spot or try to impress scouts in hopes of obtaining ludicrous NFL contracts, it will just be a game played for the love of the game.

Once upon a time, athletes weren't treated as celebrities or paid millions of dollars; they played the sports they played because they loved them. The players competing in the Army Navy game are doing the same as most of them will move on to service in the United States Military after graduation. No doubt the players will fight fiercely to win the bragging rights over the other, as they have since 1890, but there is more respect than hatred between the two sides because, after all, it’s only a game.

The game will kick off at 3:00 on December 13th in Baltimore, Maryland with Navy. Navy has been dominant in recent memory winning 12 in a row and 15 of the last 17 as they lead the head to head matchup 58-49-7. In the sports world, the word “heroic” is used a lot to characterize athletes efforts on the field, but no matter the outcome of the game, the athletes playing in the Army Navy game are more deserving of that label than any in professional sports.

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Wednesday, December 03, 2014

Monday, November 24, 2014

Rothco's Holiday Shipping Schedule

As you plan for the busy holiday season, Rothco would like to remind you of some key dates and service features available to our dealers. 


Rothco will be open to serve you on Friday, November 28th, 2014 and UPS has announced that they will have NORMAL pickup & delivery for all service levels the day after Thanksgiving as well. 

All shipping schedules you will need to know! 


With Rothco's 98% In-Stock Rate and 95% of all orders being shipped within 24 hours, Rothco is making your holiday season easy! Remember, orders placed on Rothco's B2B Ordering system get first priority during this busy shipping season. 

Here is to a happy, safe and profitable holiday season! 

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Tuesday, November 18, 2014

Find Out More About Rothco's Smokey Branch® Camo



Stand out, to blend in with Rothco's exclusive hunting pattern, Smokey Branch Camo. Other hunting patterns may come with high price tags but at Rothco we offer our Smokey Branch Camo at the same price as our military camo patterns. Rothco carries over 15 different products in this pattern including BDU tops and bottoms, men and women's t-shirts, boonies, bags and more! Checkout some of the great items below. 








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Tuesday, November 11, 2014

Happy Veterans Day from Rothco



Words cannot express the pride and appreciation we feel for our wonderful military and their families... May we honor and thank you for your courage and sacrifices today and everyday.  Happy Veterans Day. 

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Wednesday, November 05, 2014

Ordering Just Got Easier with Rothco!

Take your ordering to the next level and save time with Rothco's new Instant Order Upload System via CSV File.

As a dealer to Rothco you can now place your orders directly to Rothco.com with Rothco’s Instant Order Upload System, this new system will allow you to import orders directly from your website onto Rothco’s website via CSV (Comma Separated Variables) File. 

How To Access Rothco’s Instant Order Upload System via CSV File: 
  • Visit http://www.Rothco.com/direct/csv_upload or click on the 3rd Dog Tag icon called "Direct Ordering"
  • Click on the link “Instant Order Upload via CSV File”
  • Choose File and Then Hit Upload
  • You Will Receive An Alert From The System Showing Any Errors Or Out Of Stocks
  • The List Will Be Automatically Created And You Can Check Out As Normal


Rothco's convenient file upload system will not only save you a tremendous amount of time but it can cut down on human input error. Our goal with Rothco's website is to make your ordering as seamless as possible and our new digital tools are guaranteed to save you time and money! 



If you have any question please contact our web development team and they will be happy to walk you through the process. To access Rothco's full product list with UPC codes visit the Pricing & Inventory Folder in our Dealer Tool Section of Rothco.com

For more information about this exciting new feature, including helpful tips, visit Rothco.com (Dealer Log-In Is Required). 


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Thursday, October 30, 2014

Rothco Scholarship Student Excels!

Anna Kraus is a Rothco scholarship recipient for 2013/2014 and 2014/2015 academic years. Anna is attending the Rochester Institute of Technology, carrying a full course load, and earning a 3.6 GPA  – majoring in Bio-Molecular Chemistry!


Image from Happenings - Girl Scout Magazine
Featuring Anna
During the interview portion of our scholarship selection process, Rothco offered Anna the opportunity to conduct her interview by e-mail, because she is deaf.  Anna refused.  We scheduled the interview and discovered that Anna does not let her deafness define her.  Rather she views it as a way to help and encourage other students.  We were very proud and honored to offer our scholarship to this deserving young woman, and we look forward to watching her succeed.

Recently, Anna won the Girl Scout USA’s 2014 Young Women of Distinction award.


As an active and accomplished young deaf woman, Ann worked tirelessly for 3 years to amend the NY State Testing and Accommodation guidelines for Students with Disabilities. She is both bright and determined, and Rothco is very proud to be a part of her success!

Read more about her success here & view a video featuring Anna discussing her accomplishments



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