Thursday, May 26, 2011

On the Road Again

As a salesman our job often takes us on the road, giving us the chance to meet with our great Rothco Retailers. This past month I got the opportunity to visit some of our stores in New Jersey and Philadelphia.

My first stop of the tri
p took me to Harry's Army Nay in Robbinsville, NJ. Harry's Army Navy has been a family run business for over 60 years and is one of Rothco largest accounts in Jersey. On my visit I saw the owner Rick Mehr who took the business over from his Father and Founder, Harry Mehr. In my conversations with him, we talked about the history of the business and what Rothco products they like to sell. He said his vest selling Rothco Gear was our BDU's and Ghillie Suits. With their great merchandising, I have a feeling that they will be selling Rothco products for the next 60 years. Rothco largest accounts in Jersey. On my visit I meet with the owner Rick Mehr who took the business over from his Father and Founder, Harry Mehr. In my conversations with Rick, we talked about the history of the business and what Rothco products they liked to sell. He said his best selling Rothco Gear was our BDU's and Ghillie Suits. With their great merchandising, I have a feeling that that will be selling Rothco products for the next 60 years.

The next stop on the tour brought me to Philly to visit Lipman's Army Navy, which caters to the urban fashion customer, as well as public safety and security firms. As I walked up to the front of the store I was greeted by the store Manager Eddie, who was rockin some
Rothco himself! There is nothing better than seeing our dealers wearing our products, except maybe buying some for their store, which he did.

5 Miles down the road from Lipman's, I visited another client of ours MJ Apparel. I could not get over the great display of Rothco bags, boots and belts they had. The owner Yonni loves selling our Rothco boots and how they allow her to be different than the department stores. She said by far the best seller has been our Rothco Cold Weather Hiking Boot and can't wait for us to come out with an all black version. The third stop on my 3 day visit was to my buddy and proprietor Joe Musemeci of Grandpop's Army Navy Store. Joe converted his store from a dental office and has made it one of Rothco's fastest growing brick & mortar retailers. As for his favorite sellers, he enjoys selling our BDU's, tactical boots and booty camp outfits. I especially enjoyed the great display of paracord bracelets he had in his store!

Finally, I had the great pleasure of stopping by to see Brian, the owner of "The Grind Apparel", who has done a great job of promoting Rothco products not only on his website but on Facebook as well. In terms of work-wear stores, I've never seen one as nice as this, with dark cherry wood floors and a Rothco banner displayed prominently in the front of his store. He has also done a great job displaying our Rothco boots in the store and online.

I enjoyed and learned many things on this trip. Every store owner I meet with is living proof of the American Dream that our Military Personnel and Veterans have fought for. This is what I will be thinking about this Memorial Day Weekend. Thank you to all the stores I got to visit and I can't wait to visit some more in the future.

Ted Statharos
- Account Sales Manager at Rothco
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