Thursday, June 22, 2006

Uncommon Courtesy in a New York Minute

In an article in the July issue of Reader's Digest on the courtesy of 35 major cities around the world, New York, yes, that's right, New York was deemed to be the most courteous. London? Vienna? Sydney? Fuggedaboutit. They've got nothing on us New Yorkers. (click on the title of this post to read the full article)

How'd they determine this? Here's a quote from the article:
"The routine in New York was similar to the one followed elsewhere: Two reporters -- one woman and one man -- fanned out across the city, homing in on neighborhoods where street life and retail shops thrive. They performed three experiments: "door tests" (would anyone hold one open for them?); "document drops" (who would help them retrieve a pile of "accidentally" dropped papers?); and "service tests" (which salesclerks would thank them for a purchase?)."

New York scored an astounding 80%! They opened doors, helped pick up dropped papers, and most importantly, said thank you after a shopper made a purchase. That part is particularly amazing considering not only did they say 'thank you' the most, but they always give THE FASTEST SERVICE IN THE WORLD!! If you've never been in a New York deli or bagel shop, you haven't seen some of the fastest hands in the world making sandwiches, cutting bagels and taking the money. Then, after you get your stuff in a New York minute, they say "thanks" and go on to the next customer.

What does this have to do with camouflage clothing? Not much if you don't care when you get it. But for dealers looking for product quickly AND courteously, there really is no better place than Rothco. In all honesty, speed and service and courtesy is a bit of an obsession around here. We call it Ultra Service. You'll call it, "hey, I got these great military clothes quick and they were really nice about it." Same thing, really.

And I'm sure the same thing holds true in YOUR store, whether it's in polite New York, or Sheboygan, Junction City, Kenner or Los Angeles. It's important for us to remember who pays our salaries. Give them the best service possible and then say 'thanks' for the pleasure of doing so.

"Thank you" for reading along.

John Ottaviano