Tuesday, December 11, 2018

'Tis The Season

With the holiday season upon us and old man winter knocking at our doors Rothco dealers placed nearly 1,000 wholesale orders from Saturday to Monday for nearly 14,000 lines of merchandise. What's more, our warehouse worked an extra shift on Saturday and another 12 hours yesterday to get the vast majority of these out the door!

We wouldn't be where we are today without the support of our dealers, thank you to everyone for choosing Rothco. We are excited and ready for what the rest of the season brings!!!

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Friday, December 07, 2018

The Ultimate Tactical Jacket #GOTM

If you haven't seen yet, our gear of the month for December is the Concealed Carry Soft Shell Jacket! It comes equipped with a concealed carry pocket with hook & loop closure on each interior side of the jacket (the jacket will work for both left and right-handed draw) and 2 hook and loop closure mag pouches on each interior side to give optimal storage for firearms and firearm accessories. The soft shell material not only keeps you warm in the colder weather, but it will also help wick away moisture for a breathable comfort. Check out the breakdown below to discover all of the great features the GOTM has to offer.

From the range, to work, or everyday wear, this jacket is sure to be an essential part of your outerwear collection, and would even make for a great gift this holiday season! You can view more about the GOTM here.

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Tuesday, December 04, 2018


Winter is only but a couple of weeks away, but it already feels like we've endured the worst and it will only get colder. Anticipating those really cold days ahead, we have released our 2018 Cold Weather Gear Catalog. The 32-page digital booklet features everything from heavy snorkel parkas, M65 Jackets and Tactical Soft Shell Jackets to Concealed Carry Hooded Sweatshirts, Gloves and Hand Warmers. We left no stone unturned when it comes to staying warm this winter, make sure you check out the catalog images below and click the Cold Weather Gear image to see the full catalog.


Tuesday, November 27, 2018

Giving Tuesday

#GivingTuesday is a movement which celebrates and supports the act of giving during the holiday season. This special day harnesses the potential of social media and the generosity of people around the world to bring about real change in their communities; it provides a platform for them to encourage the donation of time, resources and talents to address local challenges. 

Rothco is dedicated to giving back to the community, which has allowed us to flourish over the past 65 plus years. Which is why #GivingTuesday - is a perfect day to not only highlight Rothco's charity efforts but to shine a light on the charities themselves and fuel a greater awareness to such worthy causes. 

Throughout the year, Rothco makes a commitment to give back to our community with several charitable and volunteer programs, including: 

  • Rothco's Holiday Charity Program - For over two decades, Rothco employees have come together every holiday season to donate money to local grassroots charities. For every dollar raised by our employees, Rothco triples that donation!!! In 2017, our Christmas Charity Program raised over $500,000 and for 2018 we have already raised over $42,000. The money raised by Rothco and its employees will go to help several different local charities including The Suffolk County United Veterans Program, Hope House, Pronto, Angela's House, Gerald Ryan Outreach Center, A Mother's Kiss, Lighthouse Mission, and Long Island Against Domestic Violence. 
  • This past Thanksgiving Rothco Donated over 70 Turkeys to local food kitchens and outreach programs 
  • In 2018, Rothco employees have come together to volunteer over 50 hours of their time to numerous charity events 
  • Holiday Gift Program - this year Rothco's employees with help spread some holiday cheer by partnering with a local organization to give holiday gifts to underprivileged children in Suffolk County, NY 
  • Donated $24,000 to the organization Answer the Call via sales of our Thin Blue Line Merchandise  
  • Partnered With Local Veterans Organizations:  This past Veterans Day, Rothco donated over $50,000 worth of boots to homeless veterans in partnership with the charity General Needs. In addition to the General Needs program, Rothco works closely with the Suffolk County United Veterans Project throughout the year. 
  • Donated over 120 pounds of food to Long Island Cares

Learn more about the charities Rothco Supports and how you can help too by visiting their sites! 
  • The Suffolk County United Veterans ProgramThe Suffolk County United Veterans Project, Inc. (SCUV) was founded in 1989 to assist homeless veterans in regaining their dignity and independence. Residents are former members of the military who struggle with the problems of substance abuse and Post Traumatic Stress Disorder and who have not been able to succeed in an alternate form of treatment.
  • Hope HouseProvides compassionate, comprehensive and competent care for the poor, the marginal and the wounded among us
  • ProntoLocated in Bay Shore, NY provides services, food, housing and counseling to the Hispanic community.
  • Angela's House: coordination of complex home care services and residential services for medically fragile children 
  • Gerald Ryan Outreach Center: transforms the lives of families, individuals and children who are struggling to break the cycle of poverty
  • Lighthouse MissionAn organization committed to feeding families in need, developing our youth, sharing God’s love and empowering people to live lives of purpose.
  • A Mother's Kiss is a not-for-profit organization formed for the purpose of providing emotional and financial support to the families of childhood cancer patients in the Long Island area
  • Long Island Against Domestic Violence: provides a range of services that help over 14,000 Long Island adults and children each year to escape from abusive relationships and build new lives. Founded in 1976, we are a regional pioneer and leader in empowering victims and survivors, providing them with shelter and support, and working with law enforcement and the community to prevent abuse.
  • General Needsfocuses on providing the basic necessities that are missing in the everyday lives of our homeless veterans
  • Long Island Cares: Founded by the late Harry Chapin, Long Island Cares brings together all available resources for the benefit of the hungry and food insecure on Long Island and, to the best of our ability, provides for the humanitarian needs of our community
  • Answer The Call: provides financial assistance and a network of support to the families of New York City Police Officers, Firefighters, Port Authority Police, and EMS Personnel who have been killed in the line of duty.
Collaboration and community are two key words that sum up Rothco's Charity Programs. As a team, Rothco employees come together to raise money and donate their time to help those less fortunate in our community. #GivingTuesday allows us to reflect on what we've done as a community and what else we can do. 

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